The full campaign creation included the overall event identity, marketing push to 2 audience types (exhibitors and visitors), strategy assets including EDMs, social media, external magazine print advertising, Google display ads, a suite of marketing assets for exhibitors to use – including Giphy stickers for Instagram, on-the-ground event signage (large banners, floor decals, LED screens etc), briefing and managing videographer and photographer etc.

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Creative Guide

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Marketing Campaign

Included project management, design and production of event catalogue:

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Presenting and managing Gift Fair LIVE paid segments