These editorial pieces demonstrate my ability to create purposeful, strategic content tailored to a niche professional audience. Developed for the Industry Magazine, the articles were written to engage retailers and wholesalers in the gift and homewares sector by delivering clear, actionable insights and informative, relevant content. They reflect my editorial approach, driving value for members while positioning the organisation as a trusted industry leader. As Creative & Digital Manager, I not only authored these articles but also set the magazine’s editorial direction as part of a broader content strategy focused on education, relevance, and industry growth. Additionally, I designed the layout and digital template for the magazine, enabling the marketing and communications team to replicate and produce future issues with consistency and efficiency.

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VIEW MORE EDITORIAL AND ADVERTORIAL SAMPLES HERE AND HERE